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Hotel Perusia - C&W instructed to select new operator for Hotel Perusia in Perugia

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The Challenge

The Hotel Perusia e La Villa is a 4-star hotel near the historic centre of Perugia, Umbria. The hotel features 135 guest rooms, restaurant, bar, fitness room, ample parking and two meeting rooms.

The company instructed C&W to identify an operator interested in operating the hotel. The aim was to bring in a professional operator to maximise the potential.

The Solution

Step 1: Identify counterparties potentially interested in the operation of the Hotel Perusia.

Step 2: Link with interested counterparties in order to present the opportunity and related technical information (i.e. floor plans, room type, etc.).

Step 3: Support the client in the negotiation of contractual terms and collaborate with fiscal and legal experts involved in the project.

The Results

Preliminary targeting of international operators, among others, combined with a structured process, led to an excellent result especially in terms of standing of interested parties.

C&W assisted the client in the selection of an operator (Hotusa) for the property. Despite the location is not a primary target for international hotel operators, Hotusa proved to believe in the potential of the hotel, guaranteeing through its world-wide network of 2500 hotels all the necessary qualities required for a profitable operation of the hotel premises.


Dario Leone

Head of Hospitality Italy

Milan, Italy

Phone +39 02 63799310

Contact me